Announced in 2015, our global Environmental Challenge 2050 comprises six challenges. They cover every aspect of our business, our exploration of new products and technologies, and our role as an enabler for individuals and communities to learn about and improve the natural world around them and foster environmental sustainability.
CHALLENGE 1: NEW VEHICLE ZERO CO2 EMISSIONS
Our new vehicle zero CO2 emissions challenge aims to reduce the CO2 emissions from our vehicles by 90 per cent by 2050, compared to the levels we had in 2010. We aim to achieve this goal by promoting the development of next-generation vehicles with low or zero carbon emissions, including hybrid electric (HEV), plug-in hybrid electric (PHEV), battery electric (BEV) and fuel cell electric vehicles (FCEV), and making our conventionally powered models more fuel-efficient.