Why you shouldn't shoot selfies while driving

As part of Toyota Cyprus’ Corporate Social Responsibility, Toyota Cyprus insists in generating awareness with regards to the worldwide trend of taking selfies while driving. Taking selfies with smartphone cameras while in motion is something everyone should take seriously.

Toyota was the first car company that took an initiative for this matter and initiated an awareness campaign two years ago, titled Don't Shoot and Drive.

The photo showed a totaled car that was edited with various Instagram filters and turned out to become a viral campaign reaching millions of users spreading the message of Don’t Shoot and Drive. The main goal of the campaign was to prevent millions of drivers from taking pictures of themselves and posting them on social media while driving, as this may be dangerous or even fatal. This ad turned out to become a worldwide success and was featured on NBC’s news and national sites such as CNN and the Daily Mail.

This year Toyota Cyprus and Marketway Publicis team up hoping to bring out an even stronger message with regards to road safety and driving selfies. Research shows that on sites like Instagram, more than 3 million photos are tagged under the hashtags #drivingselfie, #drivingtowork, and #ihopeidontcrash. Toyota Cyprus wants to reach out to all these users and teach the dangers of photographing oneself behind the wheel. No selfie and no filter can bring back your life, so #DontShootAndDrive.

More about

As Toyota Unlocks As Toyota Unlocks As Toyota Unlocks, we are open and as committed as ever to providing you the support you need to get you back up to speed. We’re doing this with the same care and attention we give on every Toyota car. The 13th Toyota Dream Car Contest - Winners 2019 The 13th Toyota Dream Car Contest - Winners 2019 As Toyota, we believe that dreams can take you anywhere, wherever you are. So how would your fantasy automobile make the world a better place? During the 9th Cyprus Toyota Dream Car Art Contest, we received more than 900 entries in total. We proudly present you our 9 winners!! Assuring Quality Assuring Quality We are committed to delivering the highest quality and providing complete customer satisfaction by constantly improving our products and services. Designing Quality Designing Quality Nothing is left to chance when it comes to delivering outstanding quality. We use precision methods and rigorous testing on all products.