Demonstrating its conviction that full hybrid technology is the key to sustainable mobility in the future, Toyota's display will include full Hybrid Vehicles (HV), Plug-in Hybrid Vehicles (PHV), Electric Vehicles (EV), and Fuel Cell Hybrid Vehicles (FCHV).

The world debut of Yaris HSD concept anticipates Toyota’s intention to bring full hybrid technology to the B segment. Incorporating several hybrid-specific styling cues, Yaris HSD concept introduces a new, forward-looking design execution.

Prius+, also debuting at the Geneva Motor Show 2011, is a further expansion of the Prius family. Prius+ is the first full-hybrid 7-seater car in Europe. As its name suggests, Prius+ provides a significant increase in space and passenger accommodation. Yet it sacrifices none of the traditional attributes found in the Prius DNA, such as the lowest fuel consumption of any 7-seat MPV on the market.